Tag: community
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Newspaper community site philosophy
Steve Yelvington talks about Bluffton Today in an e-mail interview he’s posted, reminding me that there are reasons why community sites work and there are methods to manage and market them to the community: “There’s a lot we can learn from Internet startups if we just recognize that geographic community is actually a special interest.…
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Crowd wisdom, some assembly required
Scott Karp points out the difficulty in waiting for the monkeys to write Shakespeare and Ian King reminds us all that free content requires filtering that costs time and money. Both are talking about the NYT bit on Heinz’s ketchup-stained UGC ad ploy. Which brings me to the point: User-generated advertising content should be amateurish.…
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Why Citizen Shovelware doesn’t work
…or “Sometimes hyperlocal just ain’t enough.” Community site engine/citizen journalism startup Backfence (Here’s the Palo Alto version.) appears to be well on its way to falling apart. Why? Because people don’t want to participate in your brand, they want to participate in their community. I don’t know if YourHub, a hyperlocal site framework developed by…
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How to juggle multimedia and Digg interactivity
In two back-channel online news discussions this week, folks have been debating how newspapers should be gathering video and how they should handle comment moderation. The video discussion among Howard Owens, Mindy McAdams, and others, is notable because the question is no longer IF newspapers should be running video online (Yes) or HOW they should…
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Vanderbilt student media site opens up to the community
In Nashville, Vanderbilt University‘s student newspaper has completely retooled and reimagined what a college media Web site should look like and what its purpose should be in the university community. InsideVandy.com is the result. Straight news and blogs written by the staff mingle with reader photos, stories, and blogs. The site is run with Drupal,…