Mindy McAdams gives the new iPod Nano video camera a test drive.
Many employees at news organizations have a very easy time blaming out-of-date computers, front-end print publishing systems, and Web content management systems on such faceless, amorphous entities as “Corporate,” or perhaps “The Budget.”
Nevertheless, there are plenty of free or not-completely-expensive ways you can modernize your newsroom today.
Here are 5.
- Use Google Documents (or any one of many similar tools) to share notes and spreadsheets in your newsroom. This makes it far easier for you to move data between desks and access it from anywhere.
- Get every reporter and editor in your newsroom an IM account and ask them to stay on it throughout the day. If they’re in the office, this is how they should be sharing links to sources, documents, and references with each other. If they’re working from a laptop in the field, this is a dead simple way to stay in touch and keep each other updated on what they’re working on.
- Build an OPML file of local bloggers, news sources, and searches for your newspaper’s name. If your reporters and editors aren’t already using Google Reader, Bloglines, or another RSS reader, just import this file into a central Bloglines account and go around to all their computers bookmarking the “public” view of those feeds.
- Set up a Flickr account for your newsroom and make sure everyone knows how to upload to it. This is for more than just pictures that run in your paper or on your site, this is to post stuff from parties and conferences and events. Humanize your newsroom; make your readers feel like they can pick up the phone and call you.
- Get every reporter a cell phone or other mobile device with a built-in camera. OK, this one costs money, but if you’re serious about staying in business, you need to be able to publish the news as it happens, not hours or days later. A reporter with a cell phone camera can e-mail photos straight to the newsroom from the field, or when appropriate, straight to the Web. This can be an incremental investment. Buy two or three phones for reporters on cops, city, and general assignment beats at the start, then add more as necessary.
P&S possibility. sub-$250.
Toy digital cameras in his and hers models.
Richard points to this Lomo product, a sure shot to break my heart by working stunningly for 5-10 rolls of film before dying an unceremonious death.
New camera = Canon Powershot A530. It’s a humble little point & shoot, but it kicks the crap out of our old one.
Then = slow shutter, barely in focus shots, low resolution, nothing sharp, lots of time in between frames.
…that’s what I’m talkin’ about. Canon A530. Under $200. Google it, shop around, and then remember that NewEgg exists, and buy it there. It’s the second or third time we’ve made a smooth purchase at NewEgg – quick shipping, low price, high quality. We even returned something there once, just because we decided that trying to install an upgrade of Windows XP on a brand new hard drive was, um, apparently not possible. NewEgg was cool, walked us through the process, gave us the dough back, no worries.
To be fair, some of the fast-advancing and transferring goodness is thanks to the speedy Sandisk Ultra II 1.0GB SD card we picked up.
Whatever’s doing it, I’m enjoying it. And it’s only been, like an hour.
I’ll play with it for a few days, and maybe I’ll decide I don’t need to lug my SLR across Italy.