Your banner advertising, at any CPM, is frigging invisible to users. So sayeth the annoying usability guy, and on this, I’ll bow down to his eyetrack study. via Will.
Banner Blindness: Old and New Findings (Jakob Nielsen’s Alertbox)
That guy you know from the Internet, probably.
Your banner advertising, at any CPM, is frigging invisible to users. So sayeth the annoying usability guy, and on this, I’ll bow down to his eyetrack study. via Will.
Banner Blindness: Old and New Findings (Jakob Nielsen’s Alertbox)