Tag: jerry-ceppos
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So who do we lock in the room with a whiteboard and a laptop…
…to figure out the answer to the $4.5 billion question: “What’s the new business model for newspapers?” At last night’s Who Needs Ink? panel discussion, everyone punted on that question, but Jerry Ceppos (to my delight) again insisted that newspapers need to stop screwing around and devote a large chunk of their staff to the…
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Listen to your readers
Last night at SJSU’s King Library, former Knight Ridder chief news executive Jerry Ceppos made a few points that brought together a few things I’ve been rambling on about lately: Newspapers need to jump into the online world with both feet. Take the governor off the engine and start devoting a larger percentage of your…