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Ryan Sholin

Category: Media

  • Two Google News workarounds

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    Ryan Sholin
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    Rob comments at Lost Remote: “I try to work around the Google News situation by posting almost all of our video content to YouTube. So far that’s one place where our content hasn’t been usurped by AP. We also are trying to blog breaking news – and sending automated updates to Technorati in the process…

  • A few basics of newspaper.com design

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    Ryan Sholin
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    I’m about 1/5th of the way through my latest run of Preliminary Data Gathering (cue ominous music as if the villain just walked into the bar) for my thesis, which involves staring at newspaper.coms just long enough to figure out where they hide the blogs. As I work my way down an alphabetical list of…

  • All I’m going to say about the Google/AP thing

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    Ryan Sholin
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    Google News now links to wire stories from the original source (AP, AFP, etc.), hosted by Google, in addition to the 5,137 versions of each wire story posted at individual news sites. Three reasons why this is good for newspapers: Newspaper.coms no longer have to spend time, money, and resources on trying to build the…

  • Mine, mine, it’s all mine!

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    I want to save my favorite stories, right here, at your newspaper.com. Because really, what’s the sense in Digging a story about my neighborhood?

  • The long tail is a newspaper video strategy

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    Ryan Sholin
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    Because I just can’t stay away from this topic… Last time we talked about this, I wrote a post shooting down anyone who says we shouldn’t shoot newspaper video unless it’s top-quality stuff we’d, more or less, centerpiece on A1. The responses from my friends in the multimedia blogosphere who shoot stills and video for…

  • Why shoot newspaper video?

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    Ryan Sholin
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    Have I been over this ground before? Not sure. I think I’ve thrown around some adoption steps for newspaper video, and I’ve spouted all the necessary YMMV caveats for news organizations of varying resources. But here’s the deal: Not so far in the future, you’ll be sitting in a conference room trying to show a…

  • Find yourself a nice comfortable niche and sell it like blueberry pancakes

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    Ryan Sholin
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    Did ya catch that headline? Don’t sell it like hotcakes, sell it like blueberry pancakes. Be specific. Let’s put that another way: Don’t be an international news service that decides it wants to appeal to the demographic of roughly 18-30. Sell to a niche, not a demographic. Local moms are a niche; Women are a…

  • Running for it: Covering an event with a cell phone and a point-and-shoot video camera

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    Ryan Sholin
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    [UPDATE: If you’re showing up at this post looking for coverage of the 2008 race, you should head straight to santacruzsentinel.com or check out the Sentinel’s video right here.] So here’s the assignment, kids: Cover a 6-mile run with 15,000 registered participants, including a few hundred elite runners looking to finish in the money, and…

  • Rearranging the lipstick on a sinking pig

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    Ryan Sholin
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    Mark Potts, fresh from the demise of Backfence, rolls out a to-do list for newspapers who actually want to re-invent themselves — as opposed to those that want to have lots of meetings about re-invention. A few of these I’ve been throwing in your face for quite some time, dear readers, so I won’t give…

  • The eleventh obvious thing: Your subscribers are dying

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    Ryan Sholin
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    Here’s a newsroom exercise sure to drive a stake of fear squarely into the heart of your circulation manager: Count the number of obituaries printed in your paper in the last year for local residents over the age of 60. Now compare that number to your paper’s drop in circulation over the same period. If…