The soft sell – From the ground up

⚠️ This post is more than five years old. Links may rot, opinions may change, and context might be missing. Proceed with cautious optimism.

Davin McHenry at the Bakersfield Californian has some awesome tips on how to get your newsroom into video. The basics? Start simple, don’t be afraid to post mediocre stuff at first, show-don’t-tell training works.

The soft sell – From the ground up

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