Here’s a newsroom exercise sure to drive a stake of fear squarely into the heart of your circulation manager:
Count the number of obituaries printed in your paper in the last year for local residents over the age of 60.
Now compare that number to your paper’s drop in circulation over the same period.
If you see a [...]
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- Nathan Mixter said: What is the best way to transition between online maps and print maps? What options do others use to create high quality maps for print…
- Mindy McAdams said: The information about small newspapers is quite relevant, I think. Yelvington has said the same thing (although I don’t know if he’s given the same…
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- Benj. said: I use the first panel of this xkcd comic as the frontpage to my “behold the power of computers” Powerpoint. http://xkcd.com/353/ I think you might like it,…
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