Invisible Inkling

Ryan Sholin on the future of newspapers, online news and journalism education.

All About branding

Twitter take-up Tuesday brought me Clarence

I’m not going to go into much detail or analysis of what happened to Twitter today, other to point out that this blog post by Jeremiah Owyang started it and became a hub for at least 300 people to connect to each other, and thus to each other’s networks.
“Quite simply, my whole hustle is that,
‘I [...]

I like San Francisco signage

The last time I was in San Francisco, I battled with a bout of nostalgia as I missed the real City.
But hanging out in North Beach yesterday, I remembered the thing about San Francisco I noticed a few years back: The signage hasn’t been updated in 20 years or so.

Check out the old-school logos. [...]

Why Citizen Shovelware doesn’t work

…or “Sometimes hyperlocal just ain’t enough.”
Community site engine/citizen journalism startup Backfence (Here’s the Palo Alto version.) appears to be well on its way to falling apart.
Why?
Because people don’t want to participate in your brand, they want to participate in their community.
I don’t know if YourHub, a hyperlocal site framework developed by the Rocky Mountain News, [...]