Day: September 18, 2009
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Newspapers get the kind of communities they deserve
Mathew Ingram on one reason, among others he covers here, on why reporters should get involved with the community frequenting their stories: “Another thing that seems to escape many journalists is the direct connection between their own indifference to interacting with readers and the parlous state of their comments. If my research has taught me…
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Toward meaningful metrics for local online news sites
In search of online news metrics that matter: “More meaningful metrics would translate visitor interest, disinterest and loyalty into numbers that can be viewed as a whole and within the context of particular site content types, classifications or products…” Toward meaningful metrics for local online news sites