Day: August 19, 2007
-
The long tail is a newspaper video strategy
Because I just can’t stay away from this topic… Last time we talked about this, I wrote a post shooting down anyone who says we shouldn’t shoot newspaper video unless it’s top-quality stuff we’d, more or less, centerpiece on A1. The responses from my friends in the multimedia blogosphere who shoot stills and video for…
-
When local newspapers aren’t local | yelvington.com
Your ‘circulation area’ is too damn big: Cover your community and do it well. That’s local news, not a bunch of outdated world-on-your-doorstep crap. Doubly true online. When local newspapers aren’t local | yelvington.com